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Content Coordinator

São Paulo, Brazil | Creative

Job Title: SP Content Coordinator

Location: São Paulo

Start Date: Nov/2021

 

THE ORGANIZATION

Avenues is a top-tier school from New York, offering a truly global education. We opened in São Paulo in August 2018 and will expand to other global cities in the coming years. At Avenues, teaching and learning happen through language immersion in English and challenging interdisciplinary projects. Our campus community fosters a culture of creativity, entrepreneurship, and deep collaboration, with state-of-the-art technology throughout the campus. We are a community of talented and dedicated educators and colleagues who are passionate about learning and growth. There are unparalleled possibilities for professional learning and development across the globe. There is no place quite like Avenues.

 

THE OPPORTUNITY

Combines marketing and social media management skills to enhance company social media presence in São Paulo, promoting brand-focused interactive and engaging content, and expanding opportunities for registration/admission conversation. 

The SP Content Coordinator, reporting to the São Paulo Director of Content and Events, supports the team at the São Paulo campus. You’ll be managing Avenues São Paulo’s social media channels, creating effective marketing collateral & related items and assisting the team in video and photo projects. You'll also collaborate with the Global Creative team and Marketing management to create innovative social media campaigns.

 

RESPONSIBILITIES

  • Works with the São Paulo Director of Content and Events to generating social media campaigns and strategies, including content ideation (images, videos, copy), and implementation schedules
  • Ensures Avenues core branding philosophies is consistently messaged across marketing and social media channels
  • Collects campaign/engagement data and analyses parent interactions and PIE attendance to drive comprehensive reports and improve future campaigns strategies
  • Prepares monthly reports including recommendations and opportunities. 
  • Researches and monitors activity of company competitors, public opinion across SEO
  • Creates and distributes engaging written and/or graphic content in the form of EDMs, website updates, blog content, or social media messages
  • Supports video and photo production in shooting and editing for numerous projects
  • Creates effective digital and print marketing collateral, academic assets, website pages & related items such as catalogs, brochures, events invites, presentations and swags. Materials are primarily intended to support Admissions/Optimal Enrollment/Yield objectives as well as Engagement needs among existing families including academic assets. 

 

QUALIFICATIONS

  • Fluent in both English and Portuguese
  • Degree in Communications or Marketing preferred
  • Marketing Experience
  • Proficient in Adobe Suite including Photoshop, Illustrator, InDesign and Premiere
  • Strong Verbal and Written Communication Skills
  • Experience proofing and finishing projects
  • Desire to work as part of a highly collaborative and can-do team, hands-on, entrepreneurial approach, eager to roll up your sleeves and tackle challenges
  • A results-oriented, collaborative approach to project management
  • Extreme attention to detail and organization with proven project management skills in a fast-growing, quick-moving environment and ability to prioritize
  • Experience with education is a plus 

At Avenues, we place a high priority on hiring individuals who are:

  • Collaborative – Works well in a highly collaborative environment; is humble, respectful of others, and a good communicator
  • Accountable – Delivers high quality and accurate results; displays a high level of ownership; can be counted on to deliver on commitments
  • Resourceful – Highly effective and disciplined in achieving goals; shows initiative and good judgment
  • Adaptive – Comfortable with ambiguity and change; able to set priorities in a changing environment; flexible and open to new ideas
  • Courageous – Willing to speak your mind and make tough decisions; passionate about our work and our mission
  • Committed to learning – Committed to personal growth, as well as to helping your colleagues and the organization improve

 

TO APPLY

Please read first about Avenues: The World School and our distinctive approach, and consider whether our mission and approach would be a good fit for you: www.avenues.org/sp.

Apply through the Careers section of our website at http://www.avenues.org/en/careers/. Be sure to include a letter of application, in English, in which you thoughtfully explain why you believe that this role at Avenues São Paulo would be an excellent match for your experience, skills and passions.

Avenues offers competitive compensation and a generous benefits package. Avenues is committed to diversity among our staff, and applicants of diverse backgrounds are strongly encouraged to apply.

 

DIVERSITY, INCLUSION AND SAFEGUARDING

Avenues is neither a local school, nor an international school - we are a world school. We value and are respectful of the diversity of languages, race, gender and culture which is reflected amongst our staff. Our hiring reflects action for equal opportunity for all while appreciating that local context influences our focus for greater representation of racial diversity on our campus. We aim to interconnect different views and voices as we develop students to be world wise leaders.

Avenues upholds the highest standards for safeguarding the physical and emotional wellbeing of children. As an essential aspect of this commitment, all offers are contingent upon successful completion of careful reference and background checks.



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